BEHIND EVERY SUCCESSFUL ATHLETE IS A DEDICATED COACH WHO'S GOT THEIR BACK.
Ever since I was a young kid, I witnessed my parents live out their passion of helping others reach their athletic goals. Whether it was coaching my brother and I, friends, family members, or the kids on their youth triathlon team, I was always inspired by their dedication and tenacity they possessed for what they did. My dad was a cycling and triathlon coach, and my mom was (and still is) the women's track and field and cross country women's coach at American River College in Sacramento. I guess you can say that coaching runs in the family! I'd be lying if I said my parents didn't serve as an inspiration for me on many different levels.
There is nothing I love more than helping people reach their fitness and racing goals. For me, coaching and mentoring is an all-around rewarding experience. As a USA Cycling certified coach since 2018, I have had the privilege of working with a very diverse group of athletes of various levels and abilities. Whether you are a junior, beginner, professional, or just a recreational rider looking to improve your fitness on the bike, your goals are my goals and I am confident I can help you reach them.
I pride myself in being very detail oriented and data driven when it comes to my athletes' training. No workout is given without a specific purpose, or with a specific goal in mind. However, when someone asks me what the most important aspect of coaching is, I always refer to communication. Building and analyzing workouts is one thing, but in order for any athlete to reach their goals, communication is the key component. That is why I always make sure I have a clear depiction of what my athletes' goals are, and I constantly encourage them to keep an open line of direct communication with me in case any questions, concerns, or feedback.
I’m a huge advocate for helping my athletes keep a balance between training, work, etc. No matter your schedule, when it comes to improving fitness, it all just comes down to getting the most out of what training you can do that aligns with your personal schedule (quality over quantity). I understand that life can get busy and goals often change, so if something comes up in one of my athletes’ schedules and we have to work training around it, or if something doesn’t seem to be working for them, I am completely open to altering things. Ultimately, a successful athlete-coach relationship always comes down to prioritizing communication.
Aside from cycling training, I'm a huge advocate for strength training off the bike. In 2020 I partnered with my long-time strength coach, Cass Barrett (owner of Core Fit Training in Colorado Springs) in an effort to provide my coaching clients the opportunity to directly access a highly structured cycling specific strength training program. Cass's training has been an instrumental part of my success in my cycling career and I can't think of anyone better qualified than him to provide strength programs for cyclists looking to take their performance to the next level. Ever since I personally started working with him, I have seen tremendous gains in my strength, both on and off the bike. I've hit record peak power numbers, increased my overall fitness, and have turned into the type of rider I never really thought I'd ever become (aka, a sprinter). It has been truly amazing to see the progress both myself and other athletes have made under Cass's instruction and I have truly become a huge proponent of consistent strength training year-round for all cyclists (or all people for that matter), as I can personally attest to the many physical and mental benefits it elicits.
Why the turtle?
Being a member of the Oneida Tribe (turtle clan), the turtle symbol hold a special place in my heart. In the Iroquois Creation Story, the earth was created on the back of a turtle. It was there that life began to grow. The Turtle Clan represents the shifting of the earth and the cycles of the moon. The people of the Turtle Clan are considered the well of information and the keepers of the land. The responsibility of the Turtle Clan is everything that has to do with the environment. Being a cyclist, I spend a great deal of my time out in nature, and the symbolism of the turtle often comes to mind. As a coach and professional athlete, it is my responsibility to use my platform both as a reliable source of teaching, and as a way to set an example of how to honor the land and all those who inhabit it.
On the other hand, I am sure most people have heard the fable of the tortoise and the hare. If not, it is a story where a tortoise and a hare compete against each other in a race. The hare is overly confident of winning the race due to his speed. Therefore, he ends up stopping mid-race to take a nap, only to eventually be passed and beaten by the tortoise who is much slower, yet much more consistent. This is where the saying, "slow and steady wins the race," originates. This story serves as a great reminder that you can't rely on confidence and ability alone. When it comes to success, combined consistency and hard work outweighs combined ability and inconsistency. In other words, hard work beats talent, when talent doesn't work hard.
Ever since I was a young kid, I witnessed my parents live out their passion of helping others reach their athletic goals. Whether it was coaching my brother and I, friends, family members, or the kids on their youth triathlon team, I was always inspired by their dedication and tenacity they possessed for what they did. My dad was a cycling and triathlon coach, and my mom was (and still is) the women's track and field and cross country women's coach at American River College in Sacramento. I guess you can say that coaching runs in the family! I'd be lying if I said my parents didn't serve as an inspiration for me on many different levels.
There is nothing I love more than helping people reach their fitness and racing goals. For me, coaching and mentoring is an all-around rewarding experience. As a USA Cycling certified coach for the past three years, I have had the privilege of working with a very diverse group of athletes of various levels and abilities. Whether you are a junior, beginner, professional, or just a recreational rider looking to improve your fitness on the bike, your goals are my goals and I am confident I can help you reach them.
I pride myself in being very detail oriented and data driven when it comes to my athletes' training. No workout is given without a specific purpose, or with a specific goal in mind. However, when someone asks me what the most important aspect of coaching is, I always refer to communication. Building and analyzing workouts is one thing, but in order for any athlete to reach their goals, communication is the key component. That is why I always make sure I have a clear depiction of what my athletes' goals are, and I constantly encourage them to keep an open line of direct communication with me in case any questions, concerns, or feedback.
I’m a huge advocate for helping my athletes keep a balance between training, work, etc. No matter your schedule, when it comes to improving fitness, it all just comes down to getting the most out of what training you can do that aligns with your personal schedule (quality over quantity). I understand that life can get busy and goals often change, so if something comes up in one of my athletes’ schedules and we have to work training around it, or if something doesn’t seem to be working for them, I am completely open to altering things. Ultimately, a successful athlete-coach relationship always comes down to prioritizing communication.
Aside from cycling training, I'm a huge advocate for strength training off the bike. In 2020 I partnered with my long-time strength coach, Cass Barrett (owner of Core Fit Training in Colorado Springs), in an effort to provide my coaching clients the opportunity to directly access a highly structured cycling specific strength training program. Cass's training has been an instrumental part of my success in my cycling career and I can't think of anyone better qualified than him to provide strength programs for cyclists looking to take their performance to the next level. Ever since I personally started working with him, I have seen tremendous gains in my strength, both on and off the bike. I've hit record peak power numbers, increased my overall fitness, and have turned into the type of rider I never really thought I'd ever become (aka, a sprinter). It has been truly amazing to see the progress both myself and other athletes have made under Cass's instruction and I have truly become a huge proponent of consistent strength training year-round for all cyclists (or all people for that matter), as I can personally attest to the many physical and mental benefits it elicits.
Please reach out to me via my contact page if you are interested in investing in yourself and hiring me as your coach. I look forward to hearing from you!
Why the turtle?
Being a member of the Oneida Tribe (turtle clan), the turtle symbol hold a special place in my heart. In the Iroquois Creation Story, the earth was created on the back of a turtle. It was there that life began to grow. The Turtle Clan represents the shifting of the earth and the cycles of the moon. The people of the Turtle Clan are considered the well of information and the keepers of the land. The responsibility of the Turtle Clan is everything that has to do with the environment. Being a cyclist, I spend a great deal of my time out in nature, and the symbolism of the turtle often comes to mind. As a coach and professional athlete, it is my responsibility to use my platform both as a reliable source of teaching, and as a way to set an example of how to honor the land and all those who inhabit it.
On the other hand, I am sure most people have heard the fable of the tortoise and the hare. If not, it is a story where a tortoise and a hare compete against each other in a race. The hare is overly confident of winning the race due to his speed. Therefore, he ends up stopping mid-race to take a nap, only to eventually be passed and beaten by the tortoise who is much slower, yet much more consistent. This is where the saying, "slow and steady wins the race," originates. This story serves as a great reminder that you can't rely on confidence and ability alone. When it comes to success, combined consistency and hard work outweighs combined ability and inconsistency. In other words, hard work beats talent, when talent doesn't work hard.
Testimonials
Before the 2023 season started, I asked for her help to up my game and prep for my first full year of pro racing. With Shayna's guidance, I exceeded my expectations, going from just finishing races to landing top 10 spots nationally and podium finishes locally.
Having a coach was definitely the best decision--I wish I'd done it sooner (and would highly recommend it to cyclists looking to improve). Excited to continue working with her and aiming for even bigger goals next season!
- Joyce Monton
Shayna is a miracle worker! Her supportive and fine-tuned coaching transformed me from couch potato to competitive cyclist. In the first six months of coaching, I began to check off major milestones like riding a century, completing the Festive 500, and even becoming Gila Proven. If you are wanting to elevate your cycling, look no further!
- Vanessa Bowen
I’ve had the pleasure of getting to know and work with Shayna Powless for a couple years of my professional cycling career. She is an outstanding human and her success in the racing world inspires me to be my best. Her passion and determination as a cyclist embodies her work ethic as a coach. Her data driven knowledge as a coach and experience as a racer are both used to form a training plan tailored to your specific goals. A lot of care is put into every ride to ensure you are getting the most out of your intensity and recovery as well. Shayna’s communication and heart are shining characteristics anyone will notice working with her. She is someone I can trust to have my best interest and continue to help me on my journey to reach my potential!
- Sean Dickie
Working with Shayna in the last year has been a game changer for me. Combined with a steady off bike program, the tailored program Shayna provided has allowed me to increase my riding 3 times over. Shayna has made herself available to answer my questions and provide guidance as I've needed it. I'm already looking forward to what we can do together in the coming training season.
- Lotte Birnbaum
Shayna Powless's coaching has provided me with a solid base and structured training to increase my strength, improve my fitness, and build my confidence to return to competitive racing in the 60+ year old mountainbike and gravel race categories. With several local podium finishes and a few on the top step, with Shayna's help, I am looking forward to extending myself with entrance into a couple of national level races.
- Gary Snyder
After years of being fairly sedentary and definitely not riding bikes, I got the cycling bug back and am clawing back my old fitness with Shayna's guidance. Over 10 years ago, I won two pro/1/2 state TT titles in Maryland, then Wisconsin. Now I'm in my early 40s and since Shayna took me under her wing, I've lost over 30lbs and we're working for a third state title in Utah. I'm confident in getting there with Shayna's guidance along with breaking the Philippine Hour record and hopefully the Asian Hour record with some masters world's appearances mixed in.
- Jeremy Moore
My goals as a cyclist and dream to become a professional have become much more clear and achievable. Shayna has helped me with so many things: training, goals, nutrition, races, strategies, future opportunities, recovery, family and even just life.
I am so thankful to have her as my coach and mentor! I am always incredibly excited every single week with my training plan and about how I can do my best in every workout. I look forward to continuing training under her for years to come!
- Elizabeth DeFauw
Before the 2023 season started, I asked for help to up my game and prep for my first full year of pro racing. With Shayna's guidance, I exceeded my expectations, going from just finishing races to landing top 10 spots nationally and podium finishes locally.
Having a coach was definitely the best decision--I wish I'd done it sooner (and would highly recommend it to cyclists looking to improve). Excited to continue working with her and aiming for even bigger goals next season!
- Joyce Monton
Shayna is a miracle worker! Her supportive and fine-tuned coaching transformed me from couch potato to competitive cyclist. In the first six months of coaching, I began to check off major milestones like riding a century, completing the Festive 500, and even becoming Gila Proven. If you are wanting to elevate your cycling, look no further!
- Vanessa Bowen
I’ve had the pleasure of getting to know and work with Shayna Powless for a couple years of my professional cycling career. She is an outstanding human and her success in the racing world inspires me to be my best. Her passion and determination as a cyclist embodies her work ethic as a coach. Her data driven knowledge as a coach and experience as a racer are both used to form a training plan tailored to your specific goals. A lot of care is put into every ride to ensure you are getting the most out of your intensity and recovery as well. Shayna’s communication and heart are shining characteristics anyone will notice working with her. She is someone I can trust to have my best interest and continue to help me on my journey to reach my potential!
- Sean Dickie
Shayna Powless's coaching has provided me with a solid base and structured training to increase my strength, improve my fitness, and build my confidence to return to competitive racing in the 60+ year old mountainbike and gravel race categories. With several local podium finishes and a few on the top step, with Shayna's help, I am looking forward to extending myself with entrance into a couple of national level races.
- Gary Snyder
After years of being fairly sedentary and definitely not riding bikes, I got the cycling bug back and am clawing back my old fitness with Shayna's guidance. Over 10 years ago, I won two pro/1/2 state TT titles in Maryland, then Wisconsin. Now I'm in my early 40s and since Shayna took me under her wing, I've lost over 30lbs and we're working for a third state title in Utah. I'm confident in getting there with Shayna's guidance along with breaking the Philippine Hour record and hopefully the Asian Hour record with some masters world's appearances mixed in.
- Jeremy Moore
Working with Shayna in the last year has been a game changer for me. Combined with a steady off bike program, the tailored program Shayna provided has allowed me to increase my riding 3 times over. Shayna has made herself available to answer my questions and provide guidance as I've needed it. I'm already looking forward to what we can do together in the coming training season.
- Lotte Birnbaum